Famous celebrities such as actor Lee Jung Jae and BLACKPINK's Rosé attended the launching party of a fashion brand, creating a buzz.

Geraldine Guyot, the daughter-in-law of Bernard Arnault, the chairman of the LVMH Group, shared photos from the brand's launching party on social media on the 12th.
The photos captured the presence of Lee Boo-jin, the CEO of Hotel Shilla, and Lee Jung Jae, who rose to global fame with the Netflix series 'Squid Game,' as well as BLACKPINK's Rosé, who is loved by fans worldwide.



Guyot visited Korea to celebrate her fashion brand, DESTREE, opening at Hyundai Department Store's Trade Center branch in Gangnam, Seoul.
She expressed, "Finally making my way to South Korea fills me with immense joy, as this country has always been a trendsetting hub that I deeply admire. In just two years, South Korea has risen to become one of our top 3 markets, paving the way for our very first store in Seoul. I can't thank you all enough for being a part of this incredible journey and for joining us to celebrate this significant milestone."
Meanwhile, Guyot married Alexandre Arnault, the third son of Bernard Arnault, in October 2021.